Online Band Marketing Overview
What’s good on the net, as far as breaking a band is concerned?
More sites are becoming automated, from a programming language point of view. They seem to all link up via RSS feeds and other programming languages.
Major contributors include Facebook / MySpace (dead but still has lots of useful data) / Twitter / P2P Networks / Music Blogs / Message Boards and Forums.
If your band is getting written about on any of these networks, things might snowball, if the music is good. This seems healthy, and what ever.
Some links of note so far: Currently don’t actually know what I’m researching. Will figure that out as i gather more info……. .
BRISBANE BLOGS:
Collapse Board: http://www.collapseboard.com/
Before Hollywood: http://before-hollywood.blogspot.com/
Lofly: http://www.lofly.com/category/blogs
Brisbane Music Videos: http://www.brisbanemusicvideos.com/
Make the girls dance: http://makethegirlsdance.com/?cat=13
UP TO DATE BRISBANE MUSIC SITES that include links I’ve posted here and many more
Sounds Like Brisbane: http://www.soundslikebrisbane.com/
Brisbane Sounds: http://brisbanesounds.com/
Rave: http://www.ravemagazine.com.au/
TimeOff: http://timeoff.com.au/html/index.php?option=com_content&view=frontpage&Itemid=1
Scene: http://www.scenemagazine.com.au/
Poster Bill: http://www.posterbill.com/faq.php
Brisbane Media Map: http://www.brisbanemediamap.com.au/public/category/5
AUSTRALIAN WIDE music sites with articles and what not, they seem to all have gig guides too
Mess+Noise: http://www.messandnoise.com/about/
The Vine: http://www.thevine.com.au/music/news/
Polaroids of Androids: http://polaroidsofandroids.com/articles/
Who The Hell: http://whothehell.net/
Passenger Side: http://passengerside.net/category/interviews/
Faster Louder: http://www.fasterlouder.com.au/features
Triple J: http://triplej.yourevents.com.au/
Beat: http://www.beat.com.au/
AAA Backstage: http://aaabackstage.com/interviews.html
Drum Media: http://streetpress.com.au/online_mags/DM/DM_1067/
In The Mix: http://www.inthemix.com.au/features
I also found the Podcasts up on this site useful, recent Brisbane event: http://www.unconventionbrisbane.com/tag/audio
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Buying and finding new music online via the world wide web
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After asking friends where they go for obtaining music or finding out about new music, these sites came up a lot.
A:::
XLR8R: http://www.xlr8r.com/
Boomkat: http://boomkat.com/
B:::
We Are Hunted: http://wearehunted.com
PodCasts
Resident Advisor: http://www.residentadvisor.net/
Beatport: http://www.beatport.com/
C:::
FasterLouder: http://www.fasterlouder.com.au/
NME: http://www.nmevideo.com/
Fan Sites for band interviews
Music Journalism sites
Youtube
D:::
Label Sites
Bleep: http://www.bleep.com
Facebook Artists Sites and Bands own .com’s
I Tunes
Newsletters arriving to ones own email account, so band’s mailing lists
Twitter Updates
Last FM: http://www.last.fm/
SoundCloud: http://www.soundcloud.com
Band Camp: http://bandcamp.com/
E:::
Un*Leaded: http://www.atomeunleaded.com/
Stealth: http://www.stealthmag.com/
State Of The Arts: http://www.stateart.com.au/sota/
And as far as the big blogging sites:::
Blogger: https://www.blogger.com/
Tumblr: http://www.tumblr.com
WordPress: http://wordpress.com/
Use Tumblr: and you enter the world of micro tweets.
To SUM UP
A simple site for the band’s own .com is all about personal touch but might not attract many hits unless the band gets popular
So to populate the web but not over populate and seem desperate for attention, when trying to break a band, an updated page on one of the main blogging sites is great, also a face book band profile is a must.
For selling, BandCamp and I-tunes (or a site that is promoting your genre)
For tweeting, Twitter
Other sites to keep up to date with your Discography is Last FM
Hook them all up via RSS and only update all sites once every 2 weeks, otherwise fans will get annoyed.
Expect users to notice your updates on what ever platform they are on, when online during your posting. Update your sites at relevant times, so perhaps a thursday night around 8pm is good to attract those onlookers seeking creative thoughts and participation before their last day at work, and just after a yummy dinner.
What should I crap on about next? any ideas? I don’t really know what i’m researching yet, but it does seem like solid research into sorting out what is worthwhile on the net these days for a band trying to say HELLO
(FOR QUALITY RECORDINGS / MIXING / MASTERING - USE ALCHEMIX - WWW.ALCHEMIX.COM.AU)
